HomeEquity Bank launches Mortgage Broker Direct

TORONTO, Sept. 14, 2015 – HomeEquity Bank launches its new “Mortgage Broker Direct (MBD)” program this week. For the first time, mortgage brokers will be able to submit deals directly to the bank via D+H Expert upon being certified. Last year, HomeEquity Bank’s broker business saw a growth of 39%, with over 1,000 mortgage brokers sending in referrals with an average deal size of $150,000.

The Mortgage Broker Direct program through HomeEquity Bank will offer a no-fee certification process to a limited number of mortgage brokers to start. The MBD program will provide brokers with continuing education (CE) credits for completing the certification, a professional designation (Certified Reverse Mortgage Specialist), specialized marketing support and attractive compensation equal to that of selling a regular five-year fixed mortgage.

“Being a HomeEquity Bank Certified Reverse Mortgage Specialist gives clients the confidence that their mortgage broker is presenting all options to them” said Fiona Campbell, Partnership Director, HomeEquity Bank.

“We are excited for this new chapter at the bank and for our mortgage brokers to consider our CHIP Reverse Mortgage product as a preferred financial solution for their senior clientele. We are confident that Mortgage Broker Direct will change the landscape of our business as we know it” said Steven Ranson, President and CEO, HomeEquity Bank.

To promote our new MBD launch and to show our appreciation to our valued Certified Reverse Mortgage Specialists, HomeEquity Bank has introduced an exciting launch promotion, rewarding the first certified mortgage broker who refers, funds or achieves a certain threshold of funding with a pre-paid credit card.

About HomeEquity Bank

HomeEquity Bank is the only national provider of reverse mortgages to homeowners aged 55 and over, Canada’s fastest growing demographic segment. HomeEquity Bank originates and administers Canada’s largest portfolio of reverse mortgages under the CHIP Reverse Mortgage and Income Advantage brands. HomeEquity Bank has been the main underwriter of reverse mortgages in Canada since its predecessor, Canadian Home Income Plan, pioneered the concept in 1986.

For more information on how the HomeEquity Bank reverse mortgages work visit https://www.homeequitybank.ca/ or call 1.877.503.2447.

For further information: on HomeEquity Bank, or to interview Steven Ranson, please contact: Teresa Donia, iAMBIC Communications, teresa@iambic.ca, 905-508-5550; Yvonne Ziomecki, Senior Vice President, Marketing and Sales, HomeEquity Bank, yziomecki@homequitybank.ca, 647-723-6812